| 000 -LEADER |
| fixed length control field |
00602nam a22001937a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20240130112528.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
240130s2002en xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9781849830409 |
| 041 ## - LANGUAGE CODE |
| Language code of text/sound track or separate title |
eng |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
| Universal Decimal Classification number |
005.9 A-29 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Aaker, David A (Author) |
| 9 (RLIN) |
21153 |
| 245 ## - TITLE STATEMENT |
| Title |
Building Strong Brands / |
| Statement of responsibility, etc. |
David A. Aaker |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
London: |
| Name of producer, publisher, distributor, manufacturer |
Pocket Books, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2010. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
380 p; |
| Other physical details |
19 cm. |
| 653 ## - INDEX TERM--UNCONTROLLED |
| keyword |
Building Strong Brands |
| 653 ## - INDEX TERM--UNCONTROLLED |
| keyword |
ძლიერი ბრენდების აშენება |
| 653 ## - INDEX TERM--UNCONTROLLED |
| keyword |
მენჯმენტი |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Koha item type |
წიგნი |