Dan Lattimore,Otis Baskin,Suzette T.Heiman,Elizabeth L.Toth <br/><br/>
Public relations : the profession and the practic 

 - 4th edition. 
 - New York  McGraw-Hill  2011 
 - 372p, col, ill,26 cm. 
<br/><br/><label>ISBN: </label>ISBN 9780073512051 (pbk. : acid-free paper) 
<br/><br/><b>საგნობრივი რუბრიკები: </b><br/>(საზოგადოებასთან ურთიერთობა: პროფესია და პრაქტიკა) <br/>Public relations : the profession and the practic <br/>Public relations has developed as a major force in a growing, global information society. The practice of public relations is changing to include new, interactive media, while continuing to depend on the foundation of traditional media. The multi-disciplinary approach to understanding public relatio 
<br/><br/><b>UDC: </b>659.4